Welcome to the world of Artificial Intelligence, where AI platforms are growing at an expedited rate and have already started to influence our day-to-day lives as a society. First, let’s talk about the future of marketing, which has blazed the trail in use and has assisted multiple industries in the growth of businesses. Your business can greatly benefit from these tools. Here’s how AI will be your new secret weapon.
Common AI tools used in Digital Marketing
The use of AI (Artificial Intelligence) creation tools in digital marketing is controversial, but they can still be useful for ideation and planning. Think of it as the ultimate time saver to help you cut down on tasks and free up some much-needed moments for yourself. These tools are not just for big corporations, they’re perfect for small business owners. Let’s dive into your options.
AI Content Writing
Copy.ai and Anyword for example can help you create all kinds of content you may need, such as:
- Generating blog intros
- Write better digital ad copy
- Creating catchy email subject lines
- Quickly generate eCommerce product descriptions
AI Image Creation
Some of the most intriguing Artificial Intelligence (AI) tools are those that generate images from text. No one can predict what the future holds for AI in image generation, but tools such as Midjourney and DALL-E-2 generate stunning images without requiring a design department.
AI for SEO
If you’re looking to supercharge your SEO strategy, look no further than AI-powered SEO tools like SurferSEO and Outranking. They help you stay up-to-date with best practices and increase your search engine ranking chances.
There’s no doubt that Artificial Intelligence (AI) is being adopted into all parts of the business, and marketing is no different. Finding target audiences has never been easier, and you don’t have to be a data scientist to get started on your AI journey. This is just the beginning of our AI future, and it will take a while to reach its peak. But when it does, it will have entirely changed the way we live and interact with each other.
